Skip to main content

Reimagining Big Basin Graphic Design

PlaceWorks is assisting the California Department of Parks and Recreation with a visioning and community engagement process that will define the future of Big Basin Redwoods State Park.

WebImages_BigBasin2
SCAL-10_ImageCrop3
WebImages_BigBasin1

Client

State of California, Department of Parks and Recreation

Location

Boulder Creek, California

Services

  • Outreach & Community Engagement
  • Graphic Design
  • Climate Action & Resiliency
  • Open Space & Resource Planning
  • Park Planning

The park and its facilities were almost completely lost in the CZU Lightning Complex Fire of August 2020. PlaceWorks developed a project website and logo, an extensive toolkit of public engagement and education materials, and facilitated several events aimed at identifying goals and guiding principles, as well as priorities for future reestablishment of the park. PlaceWorks helped to convene and facilitate Steering and Advisory Committees to help guide the planning and public engagement. We then created a vision summary document to set the stage for future planning, design, and eventually, rebuilding of the park. The project included a wide range of engagement approaches aimed at creating more accessible open spaces for California’s growing and diverse population. It also represented an unprecedented opportunity to establish a model for resilient parks in the face of climate change.

Link to Big Basin Vision Summary

Link to Reimagining Big Basin Website

Graphic design components included a comprehensive branding package complete with a custom project logo and font/color palettes, a variety of outreach materials, flyers, and infographics to illustrate a wide variety of project information and findings.